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Company Name:
Approximate Salary:
Not Specified
Location:
Champaign-Urbana, Illinois
Country:
United States
Industry:
Marketing
Position type:
Full Time
Experience level:
1-2 Years
Education level:
Bachelor Degree

Digital Media Specialist

Digital Media Specialist

College of Liberal Arts & Sciences

University of Illinois at Urbana-Champaign

As part of the Office of Communications and Marketing, the Digital Media Specialist will provide input on strategy and will implement plans for the College of Liberal Arts & Sciences (LAS) and its units. The Digital Media Specialist is responsible for working strategically across multiple digital media including social, video, websites, and email in support of college priorities including student recruitment, alumni engagement, fundraising, and reputation building. This position will have an emphasis on supporting student recruitment work in our humanities units.

The University of Illinois is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans and individuals with disabilities are encouraged to apply. For more information, visit http://go.illinois.edu/EEO. To learn more about the University's commitment to diversity, please visit http://www.inclusiveillinois.illinois.edu

DUTIES AND RESPONSIBILITIES

  • Use storytelling techniques and digital media to drive home key messages and deliver outcomes in support of college priorities.
  • Creatively engage key audiences to enhance our engagement efforts via social media.
  • Contribute to and enhance email marketing efforts for prospective students and alumni.
  • Assist with management of content on college website.
  • Assist with copyediting and some content development for unit newsletters and websites.
  • Develop new and interesting ways to use digital platforms.
  • Use metrics to measure the impact of our digital media efforts, make recommendations based on that data, and experiment to ensure maximum impact.
  • Work within the college brand and messaging framework.
  • Move quickly and flexibly, work on projects simultaneously, meet deadlines, and use good judgment to manage complex situations.
  • Stay informed on current communications and marketing trends and new technology.
  • Contribute to and work within the project management program used by the team for maximum organization and efficiency.
  • Perform other related duties or projects as assigned to further the mission of the college.

QUALIFICATIONS

Required:

  • Bachelor's degree.
  • 1 year of marketing experience working with at least one type of marketing media (web, email, social, etc.).
  • Experience with storytelling.
  • Demonstrated creativity.
  • Excellent organizational skills.
  • Strong verbal and written communication skills.
  • Ability to work collaboratively.

Preferred:

  • Bachelor's degree in English, creative writing, philosophy, history, communication, marketing, advertising, journalism, or a related field.
  • Familiarity with content management systems and HTML.
  • Experience with data analysis and market research.
  • An appreciation for and interest in the humanities
  • Familiarity with the University of Illinois.

SALARY AND APPOINTMENT INFORMATION

This is a full-time position. The expected start date is as soon as possible after the closing date. Salary is commensurate with experience and qualifications.

APPLICATION PROCEDURES AND DEADLINE INFORMATION

To apply for this position, please create a candidate profile at https://jobs.illinois.edu and upload your cover letter and resume by October 11, 2018. Online application will require names and contact information including email addresses for three professional references. Full consideration will be given to complete applications received by the closing date. The University of Illinois conducts criminal background checks on all job candidates upon acceptance of a contingent offer.

For further information regarding application procedures, you may contact Karla Denzler at [email protected]